20";display:block;height:0;clear:both;visibility:hidden}.clearfix:before,.clearfix:after{content:'20';display:block;overflow:hidden;visibility:hidden;width:0;height:0}.clearfix:after{clear:both}#Header_wrapper{position:relative}body:not(.template-slider) #Header_wrapper{background-repeat:no-repeat;background-position:top center}#Header{position:relative}body:not(.template-slider) #Header{min-height:250px}#Top_bar{position:absolute;left:0;top:61px;width:100%;border-bottom:1px solid transparent;z-index:30}#Top_bar .column{margin-bottom:0}.layout-full-width.header-fw #Top_bar .container{max-width:100%}#Top_bar .top_bar_left{position:relative;float:left;width:100%}#Top_bar .logo{float:left;margin:0 30px 0 20px}#Top_bar #logo{display:block;height:60px;line-height:60px;padding:15px 0}#Top_bar #logo img{vertical-align:middle;max-height:100%}#Top_bar #logo img.logo-sticky,#Top_bar #logo img.logo-mobile,#Top_bar #logo img.logo-mobile-sticky{display:none}#Top_bar .menu_wrapper{float:left;z-index:201}#Top_bar .secondary_menu_wrapper{display:none}#Top_bar a.responsive-menu-toggle{display:none;position:absolute;right:20px;top:50%;margin-top:-17px;width:34px;height:34px;text-align:center;border-radius:3px;z-index:200}#Top_bar a.responsive-menu-toggle i{font-size:22px;line-height:34px}#Top_bar .banner_wrapper{display:none}#Top_bar .search_wrapper{position:absolute;left:0;top:100%;display:none;z-index:201;width:100%;padding:15px;box-sizing:border-box}#Top_bar .search_wrapper input[type=text]{width:100%;margin:0;box-sizing:border-box;-webkit-box-shadow:0 0 0;box-shadow:0 0 0;padding-left:35px;background:0 0;border-width:0 0 1px;border-style:solid;border-color:rgba(255,255,255,.08)!important;font-size:15px}#Top_bar .search_wrapper .icon_search,#Top_bar .search_wrapper .icon_close{position:absolute;top:25px;font-size:22px;line-height:22px;display:block}#Top_bar .search_wrapper .icon_search{left:18px;color:rgba(0,0,0,.5)}#Top_bar .search_wrapper .icon_close{right:18px;color:#fff;opacity:.3}#Top_bar #menu{z-index:201}#Top_bar .menu{z-index:202}#Top_bar .menu>li{margin:0;z-index:203;display:block;float:left}#Top_bar .menu>li:not(.mfn-megamenu-parent){position:relative}#Top_bar .menu>li>a{display:block;line-height:60px;padding:15px 0;position:relative}#Top_bar .menu>li>a:after{content:"";height:4px;width:100%;position:absolute;left:0;top:-4px;z-index:203;opacity:0}#Top_bar .menu>li>a span:not(.description){display:block;line-height:60px;padding:0 20px;white-space:nowrap;border-right-width:1px;border-style:solid}#Top_bar .menu>li:last-child>a span{border:0}#Top_bar .menu>li.current-menu-item>a:after{opacity:1}#Top_bar .menu li ul{position:absolute;left:0;top:100%;z-index:205;margin:0;display:none;background-image:url(/wp-content/themes/betheme/images/box_shadow.png);background-repeat:repeat-x;background-position:left top}#Top_bar .menu li>ul{box-shadow:2px 2px 2px 0 rgba(0,0,0,.03);-webkit-box-shadow:2px 2px 2px 0 rgba(0,0,0,.03)}#Top_bar .menu li ul li{padding:0;width:200px;position:relative;font-weight:400}#Top_bar .menu li ul li a{padding:10px 20px;display:block;border-bottom:1px solid rgba(0,0,0,.05)}#Top_bar .menu li ul li a span{display:inline-block;position:relative}.header-classic #Header .top_bar_left{background-color:transparent}.header-classic #Top_bar{position:static;background-color:#fff}#body_overlay{position:fixed;top:0;left:0;width:100%;height:120%;background:rgba(0,0,0,.6);z-index:9002;display:none}body.mobile-side-slide{position:relative;overflow-x:visible}#Side_slide{display:block;position:fixed;top:0;right:-250px;max-width:100%;width:250px;height:100%;overflow:auto;border-bottom-width:60px;border-bottom-style:solid;z-index:99999;z-index:100000}#Side_slide.left{left:-250px;right:auto}#Side_slide .close-wrapper{height:60px}#Side_slide .close-wrapper a.close{height:34px;width:34px;display:block;float:right;margin:13px 13px 0 0}#Side_slide .close-wrapper a.close i{font-size:22px;line-height:34px}#Side_slide .extras{padding:0 20px}#Side_slide .extras .extras-wrapper{text-align:center}#Side_slide .lang-wrapper{margin-bottom:20px;text-align:center;display:none}#Side_slide .social{text-align:center;margin:0 20px 13px}#Side_slide .social li{display:inline-block}#Side_slide .social li a{display:block;padding:3px 5px;text-decoration:none}#Side_slide{background-color:#191919;border-color:#191919}#Side_slide,#Side_slide a:not(.action_button){color:#a6a6a6}#Subheader{background-color:rgba(0,0,0,.02);background-position:center top;background-repeat:no-repeat;padding:30px 0;position:relative}#Subheader .column{margin-bottom:0}#Subheader ul.breadcrumbs{display:block;width:30%;margin:1px 0 0;font-size:1em!important;float:right;text-align:right}#Subheader ul.breadcrumbs li{display:inline-block}#Subheader ul.breadcrumbs li,#Subheader ul.breadcrumbs li a{color:rgba(0,0,0,.3)}#Subheader ul.breadcrumbs li span{margin:0 10px;opacity:.4}#Subheader:after{content:"";height:3px;width:100%;display:block;position:absolute;left:0;bottom:-3px;z-index:1;box-shadow:inset 0px 4px 3px -2px rgba(0,0,0,.06)}.subheader-title-right #Subheader .breadcrumbs{float:left;text-align:left}.post-header{margin-bottom:20px}.post-header .button-love{width:99px;float:left;text-align:center}.post-header .title_wrapper{margin-left:99px;border-left-width:1px;border-style:solid;padding-left:30px}.post-header .title_wrapper h1{font-size:35px;line-height:35px}.single-photo-wrapper .image_frame{margin-left:120px}.no-share .single-photo-wrapper .image_frame{margin-left:0}.single-photo-wrapper.image{text-align:center}.single-photo-wrapper.image .image_frame{margin-left:0;display:inline-block}.section-post-header .single-photo-wrapper.image .image_frame{max-width:80%;max-width:calc(100% - 130px)}.no-share .section-post-header .single-photo-wrapper.image .image_frame{max-width:100%}.hide-love .button-love{display:none!important}.hide-love .post-header .title_wrapper{margin-left:0;padding-left:10px;border-left:none}.section-post-related .post-related a.button{margin-left:30px;margin-bottom:0}.mcb-sidebar{border-style:solid;padding:0 20px;position:relative}.mcb-sidebar:before{content:"";display:block;position:absolute;top:0;width:1500px;height:100%;background:rgba(0,0,0,.01);visibility:visible}.aside_right .mcb-sidebar{border-left-width:1px}.aside_right .mcb-sidebar:before{left:0}.mcb-sidebar.lines-boxed .widget:after{width:100%}.widget{padding-bottom:30px;margin-top:30px;position:relative}.widget:last-child:after{display:none}.widget:after{content:"";display:block;position:absolute;bottom:0;width:1500px;height:0;visibility:visible;border-width:1px 0 0;border-style:solid}.widget>h3{font-size:18px;line-height:22px}.aside_right .widget:after{left:0}#back_to_top{float:right;margin:-9px 0 0}#back_to_top.sticky{position:fixed;right:75px;bottom:20px;z-index:9001}#back_to_top.sticky.scroll{opacity:0}.dark{color:#fff!important}.image_frame{display:block;margin:0;border-width:8px;border-style:solid;max-width:100%;line-height:0;-webkit-box-sizing:border-box;-moz-box-sizing:border-box;box-sizing:border-box}.image_frame .image_wrapper{-webkit-box-sizing:border-box;-moz-box-sizing:border-box;box-sizing:border-box}.image_frame a{display:block}.wp-caption-text{display:block;text-align:center;margin:0;padding:10px 0 5px;line-height:normal}.wp-caption-text.hide{display:none}.if-zoom .image_frame:not(.has_border) .wp-caption-text{padding:10px 0}.image_frame .image_wrapper{position:relative;overflow:hidden}.image_frame .image_wrapper .mask{position:absolute;left:0;width:100%;height:100%;z-index:2}.image_frame .image_wrapper img:not(.ls-l){position:relative;top:0;-webkit-transform:scale(1);-moz-transform:scale(1);-o-transform:scale(1);transform:scale(1)}.image_frame:not(.no_link) .image_wrapper img:not(.ls-l){margin-bottom:-15px!important}.image_frame .image_wrapper .mask:after{content:"";display:block;position:absolute;left:0;width:100%;height:100%;z-index:3;opacity:0}.image_frame .image_wrapper .image_links{width:100%;height:60px;position:absolute;left:0;bottom:-60px;z-index:4;overflow:hidden}.image_frame .image_wrapper .image_links a{display:block;font-size:25px;line-height:60px;width:100%;text-align:center}.image_frame .image_wrapper .image_links.double a{width:50%;display:block;float:left}.image_frame .image_wrapper .image_links.double a:first-child{-webkit-box-shadow:inset -1px 0 0 0 rgba(255,255,255,.2);box-shadow:inset -1px 0 0 0 rgba(255,255,255,.2)}.alignleft{float:left;margin:15px 15px 15px 0}.if-zoom .image_frame .image_wrapper .image_links{display:none}.if-zoom .image_frame:not(.no_link) .image_wrapper img:not(.ls-l){margin-bottom:0!important}.if-zoom .image_frame .image_wrapper .mask{display:none}.if-zoom #Content .image_frame .image_wrapper img{max-width:100.1%}form{margin-bottom:0}textarea{min-height:60px;line-height:20px}label{display:block;margin-bottom:5px;font-weight:700}input[type=email],input[type=tel],input[type=text],textarea{padding:10px;outline:none;margin:0;width:230px;max-width:100%;display:block;margin-bottom:20px;font-size:14px;border-width:1px;border-style:solid;border-radius:0;box-sizing:border-box;-webkit-appearance:none}ul{list-style:none outside}input[type=email],input[type=tel],input[type=text],textarea,.post-header .title_wrapper,.mcb-sidebar,.widget:after{border-color:rgba(0,0,0,.08)}input[type=email],input[type=tel],input[type=text],textarea{background-color:#fff;color:#626262;box-shadow:inset 0 0 2px 2px rgba(0,0,0,.02)}#Top_bar .menu>li>a span{border-color:rgba(0,0,0,.05)}#Top_bar .search_wrapper input[type=text]{border-color:#fff;color:#fff}.image_frame{border-color:#f8f8f8}.wp-caption-text{background:#f8f8f8;color:#a6a6a6}.image_frame .image_wrapper{border-color:#e2e2e2}.image_frame .image_wrapper .mask{-webkit-box-shadow:inset 0 0 5px 2px rgba(0,0,0,.07);box-shadow:inset 0 0 5px 2px rgba(0,0,0,.07)}.image_frame .image_wrapper .mask:after{background:rgba(255,255,255,.4)}@media only screen and (max-width:959px){#Header #menu>ul>li.current-menu-item>a{background:rgba(0,0,0,.02)}}html,body{overflow-x:hidden}@media only screen and (max-width:1239px){a[href^=tel]{color:inherit;text-decoration:none}}@media only screen and (min-width:960px) and (max-width:1239px){body{min-width:0}#Wrapper{max-width:960px}.section_wrapper,.container,.with_aside .content_wrapper{max-width:940px}#Top_bar .top_bar_left{width:729px}}@media only screen and (min-width:768px) and (max-width:959px){body{min-width:0}#Wrapper{max-width:728px}.section_wrapper,.container,.with_aside .content_wrapper{max-width:708px}#Top_bar .top_bar_left{width:501px}#Subheader ul.breadcrumbs{display:none}}@media only screen and (max-width:767px){body{min-width:0}#Wrapper{max-width:90%;max-width:calc(100% - 67px)}.section_wrapper .column,.container .column,.sections_group,.four.columns{margin:0;width:100%!important;clear:both}.section_wrapper,.container,.four.columns .widget-area{max-width:700px!important;padding-left:33px!important;padding-right:33px!important}.with_aside .content_wrapper{max-width:100%}.section_wrapper .column{margin:0 0 20px;height:auto!important}.four.columns{margin:auto 0!important}.section{background-attachment:scroll!important;height:auto!important}.mcb-sidebar{padding:0;min-height:unset!important;border:0!important}.mcb-sidebar:after,.mcb-sidebar:before{display:none}.inner-wrapper-sticky{position:static!important;transform:none!important}.widget-area{height:auto!important;margin:0 auto 20px!important;box-sizing:content-box}.widget:after{width:100%}#Top_bar{background-color:#fff!important;position:static}#Top_bar .container{max-width:100%!important;padding:0!important}#Top_bar .top_bar_left{float:none;width:100%!important;background:none!important}#Top_bar a.responsive-menu-toggle{right:10px}#Top_bar a.responsive-menu-toggle.is-sticky{position:fixed;top:30px;left:10px}#Top_bar .menu_wrapper{float:left!important;width:100%;margin:0!important}#Top_bar #menu{float:left;position:static!important;width:100%!important}#Top_bar .logo{position:static;float:left;width:100%;text-align:center;margin:0}#Top_bar .logo #logo{padding:0!important;margin:10px 50px}#Top_bar #logo img.logo-main{display:none}#Top_bar #logo img.logo-mobile{display:inline-block}#Top_bar #logo img.logo-mobile-sticky{display:none}#Top_bar .search_wrapper{top:auto;bottom:-129px}.mobile-sticky #Top_bar #menu{overflow:auto;-webkit-box-sizing:border-box;box-sizing:border-box}#Subheader ul.breadcrumbs{display:none}#back_to_top{float:none;margin:-10px 0 10px}#back_to_top.sticky{right:20px!important;margin:0}.post-header .button-love{width:69px}.post-header .title_wrapper{margin-left:69px;padding-left:20px}.post-header .title_wrapper h1{font-size:27px;line-height:27px}.single-photo-wrapper .image_frame{max-width:100%!important;margin-left:0}.image_frame{margin-top:0!important}#popup_contact{display:none}}html{background-color:#fff}#Wrapper,#Content{background-color:#fff}body:not(.template-slider) #Header{min-height:0px}#Subheader{padding:25px 0}body,input[type=submit],input[type=text],input[type=tel],input[type=email],textarea{font-family:"Roboto",Helvetica,Arial,sans-serif}#menu>ul>li>a{font-family:"Lato",Helvetica,Arial,sans-serif}h1,h2,h3,h4{font-family:"Arial",Helvetica,Arial,sans-serif}body{font-size:15px;line-height:21px;font-weight:400;letter-spacing:0px}#menu>ul>li>a{font-size:18px;font-weight:400;letter-spacing:0px}h1{font-size:25px;line-height:25px;font-weight:300;letter-spacing:0px}h2{font-size:25px;line-height:25px;font-weight:300;letter-spacing:0px}h3{font-size:25px;line-height:27px;font-weight:300;letter-spacing:0px}h4{font-size:24px;line-height:25px;font-weight:300;letter-spacing:0px}@media only screen and (min-width:768px) and (max-width:959px){body{font-size:13px;line-height:19px;letter-spacing:0px}#menu>ul>li>a{font-size:15px;letter-spacing:0px}h1{font-size:21px;line-height:21px;letter-spacing:0px}h2{font-size:21px;line-height:21px;letter-spacing:0px}h3{font-size:21px;line-height:23px;letter-spacing:0px}h4{font-size:20px;line-height:21px;letter-spacing:0px}.widget>h3{font-size:17px;line-height:20px}}@media only screen and (min-width:480px) and (max-width:767px){body{font-size:13px;line-height:19px;letter-spacing:0px}#menu>ul>li>a{font-size:14px;letter-spacing:0px}h1{font-size:19px;line-height:19px;letter-spacing:0px}h2{font-size:19px;line-height:19px;letter-spacing:0px}h3{font-size:19px;line-height:20px;letter-spacing:0px}h4{font-size:18px;line-height:19px;letter-spacing:0px}.widget>h3{font-size:16px;line-height:19px}}@media only screen and (max-width:479px){body{font-size:13px;line-height:19px;letter-spacing:0px}#menu>ul>li>a{font-size:13px;letter-spacing:0px}h1{font-size:15px;line-height:19px;letter-spacing:0px}h2{font-size:15px;line-height:19px;letter-spacing:0px}h3{font-size:15px;line-height:19px;letter-spacing:0px}h4{font-size:14px;line-height:19px;letter-spacing:0px}.widget>h3{font-size:15px;line-height:18px}}.with_aside .sidebar.columns{width:25%}.with_aside .sections_group{width:75%}@media only screen and (min-width:1240px){#Wrapper,.with_aside .content_wrapper{max-width:1200px}.section_wrapper,.container{max-width:1180px}}@media only screen and (max-width:767px){.section_wrapper,.container,.four.columns .widget-area{max-width:700px!important}}.button-flat .button{background-color:#ffc000;color:#744910}.button-flat input[type=submit]{color:#fff}.footer_button{color:#65666C!important;background:#f2f2f2}#Top_bar #logo{height:60px;line-height:60px;padding:15px 0}#Top_bar .menu>li>a{padding:15px 0}@media only screen and (max-width:767px){#Top_bar a.responsive-menu-toggle{top:40px}}#Side_slide{right:-250px;width:250px}#Side_slide.left{left:-250px}@media only screen and (min-width:1240px){body:not(.header-simple) #Top_bar #menu{display:block!important}.menu-line-below-80-1 #Top_bar:not(.is-sticky) .menu>li>a:after{height:1px;left:10%;top:50%;margin-top:20px;width:80%}.menuo-right #Top_bar .menu_wrapper{float:right}}@media only screen and (max-width:1239px){#Top_bar #menu{display:none;height:auto;width:300px;bottom:auto;top:100%;right:1px;position:absolute;margin:0}#Top_bar a.responsive-menu-toggle{display:block}#Top_bar #menu>ul{width:100%;float:left}#Top_bar #menu ul li{width:100%;padding-bottom:0;border-right:0;position:relative}#Top_bar #menu ul li a{padding:0 25px;margin:0;display:block;height:auto;line-height:normal;border:none}#Top_bar #menu ul li a:after{display:none}#Top_bar #menu ul li a span{border:none;line-height:44px;display:inline;padding:0}#Top_bar #menu ul li a span:after{display:none!important}#Top_bar #menu ul li ul{position:relative!important;left:0!important;top:0;padding:0;margin-left:0!important;width:auto!important;background-image:none!important;box-shadow:0 0 0 0 transparent!important;-webkit-box-shadow:0 0 0 0 transparent!important}#Top_bar #menu ul li ul li{width:100%!important}#Top_bar #menu ul li ul li a{padding:0 20px 0 35px}#Top_bar #menu ul li ul li a span{padding:0}#Top_bar #menu ul li ul li a span:after{display:none!important}}#Header_wrapper{background-color:#1b90d9}#Subheader{background-color:rgba(27,144,217,1)}body{color:#131416}a{color:#1886c7}h1{color:#1d1d1d}h2,h2 a{color:#1f1f1f}h3,h3 a{color:#1f1f1f}h4{color:#001b3b}.button-flat input[type=submit]{background-color:#1d4ea4}#Header .top_bar_left,.header-classic #Top_bar,#Top_bar #menu{background-color:#092453}#Top_bar .menu>li>a{color:#fff}#Top_bar .menu>li.current-menu-item>a{color:#ffc106}#Top_bar .menu>li a:after{background:#ffc106}#Top_bar .menu>li ul{background-color:#f2f2f2}#Top_bar .menu>li ul li a{color:#262626}#Top_bar .search_wrapper{background:#1886c7}#Top_bar .search_wrapper input[type=text]{color:#fff}#Top_bar .search_wrapper input::-ms-input-placeholder{color:#fff}#Top_bar .responsive-menu-toggle{color:#fff;background:0 0}#Side_slide{background-color:#191919;border-color:#191919}#Side_slide,#Side_slide a:not(.action_button){color:#a6a6a6}#Subheader ul.breadcrumbs li,#Subheader ul.breadcrumbs li a{color:rgba(255,255,255,.6)}.image_frame .image_wrapper .image_links{background:rgba(27,144,217,.8)}.image_frame .image_wrapper .image_links a{color:#fff}.image_frame{border-color:#f8f8f8}.image_frame .image_wrapper .mask:after{background:rgba(255,255,255,.4)}input[type=email],input[type=tel],input[type=text],textarea{color:#566370;background-color:rgba(249,249,250,1);border-color:#b0b8bc}::-webkit-input-placeholder{color:#929292}::-moz-placeholder{color:#929292}:-ms-input-placeholder{color:#929292}:focus::-webkit-input-placeholder{color:#929292}:focus::-moz-placeholder{color:#929292}@media only screen and (max-width:767px){#Top_bar{background-color:#092453!important}}form input.display-none{display:none!important}h1{font-weight:700}h2{font-weight:700}h3{font-weight:700}h4{font-weight:300}#Subheader ul.breadcrumbs{width:100%}#Subheader{background-position:center bottom}.image_frame .image_wrapper img:not(.ls-l){transform:scale(1)}.no-share .section-post-header .single-photo-wrapper.image .image_frame{display:none}.image_wrapper a{text-align:center}.entry-title{text-align:center}.section-post-related .post-related a.button{display:none}#Top_bar .top_bar_left{position:relative;float:left;width:100%}#Top_bar .menu>li>a span:not(.description){padding:0 15px}#Top_bar .menu li ul li{width:350px}#Top_bar #logo{max-width:250px}#popup_contact .popup_contact_wrapper{background:#e4eefb}.footer_button{width:100px!important;font-weight:600;background:#f7cc5c}#back_to_top.sticky{position:fixed;right:130px;width:42px!important}@media only screen and (max-width:767px){#popup_contact{display:block}#back_to_top.sticky{right:125px!important;margin:0}.section_wrapper,.container,.four.columns .widget-area{max-width:700px!important;padding-left:20px!important;padding-right:20px!important}}.dashicons{font-family:dashicons;display:inline-block;line-height:1;font-weight:400;font-style:normal;speak:never;text-decoration:inherit;text-transform:none;text-rendering:auto;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;width:20px;height:20px;font-size:20px;vertical-align:top;text-align:center}.dashicons-no-alt:before{content:"\f335"}body .floatton-container{max-width:94%;max-height:95%;width:500px;display:none;position:fixed;background:#fff;border:1px solid #2980b9;z-index:999;-webkit-border-radius:3px;-moz-border-radius:3px;-ms-border-radius:3px;-o-border-radius:3px;border-radius:3px;padding:20px 16px;margin:0 16px -20px;-webkit-box-shadow:0px 1px 7px 1px rgba(0,0,0,.15);-moz-box-shadow:0px 1px 7px 1px rgba(0,0,0,.15);box-shadow:0px 1px 7px 1px rgba(0,0,0,.15);-webkit-transform:translateZ(0px);-moz-transform:translateZ(0px);-ms-transform:translateZ(0px);-o-transform:translateZ(0px);transform:translateZ(0px);filter:alpha(opacity=0);opacity:0}body .floatton-container .floatton-pointer{content:"";width:0;height:0;border-left:12px solid transparent;border-right:12px solid transparent;border-top:12px solid #2980b9;position:absolute;bottom:-12px;right:10px;left:auto;margin-left:-12px}body .floatton-container .floatton-close{font-size:25px;position:absolute;line-height:24px;height:30px;width:30px;color:#fff;background-color:#2980b9;top:-15px;right:-15px;z-index:101;-webkit-border-radius:50%;-moz-border-radius:50%;-ms-border-radius:50%;-o-border-radius:50%;border-radius:50%}body .floatton-container .floatton-close:before{height:30px;width:30px;line-height:25px;text-align:center;vertical-align:middle}body .floatton-container .floatton-success{display:none;position:absolute;top:0;left:0;width:100%;height:100%;overflow-y:auto;background-color:#fff;z-index:100;padding:20px 16px}body .floatton-container .floatton-success .floatton-success-inner{display:table;height:100%;width:100%}body .floatton-container .floatton-success .floatton-success-content{display:table-cell;vertical-align:middle}body .floatton-container .floatton-inner{overflow-y:auto;overflow-x:hidden;margin-right:-27px;padding-right:27px;-webkit-box-sizing:border-box;-moz-box-sizing:border-box;box-sizing:border-box}body .floatton-container .floatton-inner::-webkit-scrollbar{-webkit-appearance:none;box-shadow:none;width:5px}body .floatton-container .floatton-inner::-webkit-scrollbar-thumb{background:rgba(0,0,0,.5);-webkit-border-radius:.25rem;-moz-border-radius:.25rem;-ms-border-radius:.25rem;-o-border-radius:.25rem;border-radius:.25rem}body .floatton-container .floatton-inner::-webkit-scrollbar-track{margin:1.25rem 0}body .floatton-container .floatton-inner p{padding:0;border:0}body .floatton-container .floatton-inner p{margin:0 0 7px}body .floatton-container .floatton-inner,body .floatton-container .floatton-inner p{font-size:13px;line-height:1.65}body .floatton-container .floatton-inner img{max-width:100%;padding:0;margin-bottom:7px}body .floatton-container .floatton-inner .floatton-errors{display:block;clear:both}body .floatton-container .floatton-inner .floatton-errors{padding:0!important;margin:0!important}body .floatton-container .floatton-loading{line-height:25px;font-family:'floatton-icons';font-weight:400;font-style:normal;font-size:34px;line-height:10px;color:#2980b9;display:none;position:absolute;bottom:5px;left:15px}body .floatton-container .floatton-loading span{display:-moz-inline-stack;display:inline-block;vertical-align:middle;*vertical-align:auto;zoom:1;*display:inline;-webkit-animation:floatton-flash 3s ease infinite;animation:floatton-flash 3s ease infinite}body .floatton-container .floatton-loading .floatton-dot-1:before{content:"\e80a"}body .floatton-container .floatton-loading .floatton-dot-2:before{content:"\e80b"}body .floatton-container .floatton-loading .floatton-dot-3:before{content:"\e80c"}@media screen and (max-width:600px){body .floatton-container{left:0!important;width:auto}}@-webkit-keyframes floatton-flash{0%,100%,50%{opacity:1}25%,75%{opacity:0}}@keyframes floatton-flash{0%,100%,50%{opacity:1}25%,75%{opacity:0}}@-webkit-keyframes bgslide{from{background-position-x:0}to{background-position-x:-200%}}@keyframes bgslide{from{background-position-x:0}to{background-position-x:-200%}}.wpp-widget-placeholder{margin:0 auto;width:60px;height:3px;background:#dd3737;background:linear-gradient(90deg,#dd3737 0%,#571313 10%,#dd3737 100%);background-size:200% auto;border-radius:3px;-webkit-animation:bgslide 1s infinite linear;animation:bgslide 1s infinite linear}:root{--wpforms-field-border-radius:3px;--wpforms-field-border-style:solid;--wpforms-field-border-size:1px;--wpforms-field-background-color:#fff;--wpforms-field-border-color:rgba(0,0,0,.25);--wpforms-field-border-color-spare:rgba(0,0,0,.25);--wpforms-field-text-color:rgba(0,0,0,.7);--wpforms-field-menu-color:#fff;--wpforms-label-color:rgba(0,0,0,.85);--wpforms-label-sublabel-color:rgba(0,0,0,.55);--wpforms-label-error-color:#d63637;--wpforms-button-border-radius:3px;--wpforms-button-border-style:none;--wpforms-button-border-size:1px;--wpforms-button-background-color:#066aab;--wpforms-button-border-color:#066aab;--wpforms-button-text-color:#fff;--wpforms-page-break-color:#066aab;--wpforms-background-image:none;--wpforms-background-position:center center;--wpforms-background-repeat:no-repeat;--wpforms-background-size:cover;--wpforms-background-width:100px;--wpforms-background-height:100px;--wpforms-background-color:rgba(0,0,0,0);--wpforms-background-url:none;--wpforms-container-padding:0px;--wpforms-container-border-style:none;--wpforms-container-border-width:1px;--wpforms-container-border-color:#000;--wpforms-container-border-radius:3px;--wpforms-field-size-input-height:43px;--wpforms-field-size-input-spacing:15px;--wpforms-field-size-font-size:16px;--wpforms-field-size-line-height:19px;--wpforms-field-size-padding-h:14px;--wpforms-field-size-checkbox-size:16px;--wpforms-field-size-sublabel-spacing:5px;--wpforms-field-size-icon-size:1;--wpforms-label-size-font-size:16px;--wpforms-label-size-line-height:19px;--wpforms-label-size-sublabel-font-size:14px;--wpforms-label-size-sublabel-line-height:17px;--wpforms-button-size-font-size:17px;--wpforms-button-size-height:41px;--wpforms-button-size-padding-h:15px;--wpforms-button-size-margin-top:10px;--wpforms-container-shadow-size-box-shadow:none}
Maintaining consistency in content across multiple platforms is no small feat. Whether you’re managing a blog, social media channels, a website, or marketing emails, ensuring that messaging, tone, and branding remain uniform can be challenging. As the number of digital touchpoints grows, so does the complexity of managing content effectively. This is where markup tools come into play, offering powerful solutions to streamline workflows and uphold content consistency.
A markup tool is a software solution designed to annotate, edit, and manage content, often with features that support collaboration and standardization. These tools are especially beneficial when creating and managing content intended for different platforms, as they help enforce uniformity in messaging and presentation.
For instance, teams using a markup tool can highlight discrepancies in tone or structure across various formats. They can annotate documents to suggest changes that align content with brand guidelines or mark sections for platform-specific adjustments. This not only reduces the risk of errors but also saves time, ensuring that teams can focus on delivering impactful content.
Before exploring how markup tools address these challenges, it’s essential to understand why managing cross-platform content is so complex:
Markup tools simplify the process of managing cross-platform content in several ways:
To make the most of markup tools, teams should adopt the following best practices:
Consider a scenario where a company is launching a new product and needs to create promotional content for their website, Instagram, LinkedIn, and email newsletter. Using a markup tool, the team can draft content in one place, annotate sections for platform-specific adjustments, and collaborate to refine the messaging.
The marketing lead ensures the tone aligns with brand guidelines, the social media manager tweaks text for Instagram captions, and the designer reviews the layout for email newsletters. By consolidating all feedback in one tool, the team avoids miscommunication and ensures that the content remains consistent across all platforms.
Managing cross-platform content consistency is a challenge, but a markup tool can make the process significantly easier. By centralizing feedback, enforcing brand guidelines, and facilitating collaboration, markup tools empower teams to create cohesive, polished content that resonates with their audience.
In today’s digital landscape, where audiences engage with brands across multiple channels, consistency is more critical than ever. With the right markup tool, you can streamline your content creation process, maintain a unified brand voice, and deliver high-quality messaging that stands out on every platform.
With a team of skilled software Developers, Ujudebug is the best IT Solution Company in Assam. Fully Customized Software Development services with multiple platforms. Our award winning team will we provide the best experience to customers at an affordable price.
We promise to provide exceptional service during your journey with us. Our experienced team delivers an unmatched level of client satisfaction from a broad range of software solutions, and IT consulting services. What are you waiting for:
That’s it! The whole thing should only take a few minutes.